| online marketing strategy

is aligned with and draws guidelines from the >> online brand strategy.
The online marketing strategy starts when a web site is being planned and requires constant monitoring of the web site when launched. Management of the site to generate Return Of Investment (ROI) is necessary. The most important part is to put the user central of all your activities.

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Knowledge required to handle online marketing strategy professionally

A well thought through online marketing strategy demands thorough understanding of the internet. It requires knowledge of the rules of search engines, restrictions, possibilities and costs of the technical aspects and understanding of programming possibilities of web site development. How to deal with a site based on a >> Content Management System for example is of high importance, because it demands a different approach. It also requires to know about branding as well as being able to evaluate the >> User Tracking and Web Analytics results.

Applying marketing strategy online

The achievement having a web site that is truly successful is based on the proper online marketing, lots of continuous technical improvement, evaluation of stats and a solid support for your users and customers.

After the launch of a web site it must be managed. This reads: monitored and constantly improved and adjusted to the market needs and user demands. Continuous improvement, within the web sites' >> brand strategy, in combination with online advertisement is applied.

Search engine optimization based on >> real-time insights into your users’ behavior also used to measure the response of online campaigns and the feel good factor of how they experience the site are the most powerful tools a successful online marketer has, to apply the marketing strategy effectively.

We offer you our support

• Updating of content
• Publishing of articles
• RSS feeds
• Implementation of presentations
• Implementation of podcasts
• Implementation of help files
• Implementation of Polls
• Implementation of Surveys
• Implementation of Tests
• Implementation of new pages

• Best suited web sites for your banner campaigns are selected
• Viral campaigns
• Managing Google AdWords campaigns
• Processing mailing lists
• Articles published on web sites sharing the same target group to generate targeted traffic

• Web site submission to major search engines
• Processing manual submissions to web directories
• We handle link building
• Managing and monitoring of links
• Work the code to achieve best possible ranking
• Prevent loss of ranking

• Search engine ranking report
• Link exchange report
• Competition analysis report
• Complete list of all activities

• Monitoring of web site traffic
• Analysis of used keywords
• Analysis of click through rate
• Analysis of Bounce rate
• Visual Orange analyzes the results of campaigns

• Flash presentations
• Banner design
• Interactive banners
• All graphical work
• Mailing
• Design of new pages
• Design of help files
• Design of landing pages

If you are in need of professional web marketing services, to take a load off your shoulders then feel free to >> contact us for a quotation. Please include the internet address of your web site.

Recent Work

>> SEO-projects >> web design & e-commerce >> logo design

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